The Most Iconic Products of the 1960s

1. Gatorade

Where It Was Sold: Wegmans, Big Bear, Walmart, and 7-Eleven Organisation: PepsiCo Initial Cost: $0.25–$0.50* Gatorade, which was first created in the 1960s as a sports drink for the University of Florida football team (the Gators), swiftly gained popularity among athletes and fitness fanatics. Electrolytes and carbs in the drink help replenish fluids lost during activity.

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1960s Gatorade @ RetroFun/Pinterest Over time, Gatorade's appeal grew even further, resulting in the company's sale and the eventual addition of more flavors and a place in {{PEP:PepsiCo's}} portfolio. Something intriguing to know about Gatorade? It only costs $43 to make the beverage's first whole batch.

2. Shasta

Where It Was Sold: Wegmans, Big Bear, and 7-Eleven National Beverage Corp. is the company. Initial Cost: $0.05–$0.10* Shasta was first released sometime in the late 1800s, making it practically as old as Coca-Cola. This soda gained popularity because of its broad taste spectrum (it came in over ten flavors) and reasonably priced price, which allowed it to be enjoyed by a wider range of people.

Twitter/@MichaelEMann Shasta "Pop open the Shasta; it's the happy taste" is a catchphrase that has stuck in the minds of Shasta drinkers for years, even after they've finished their can. Shasta offers a wide variety of beverages to suit every taste, including Cherry Cola, Creme Soda, and Old Fashioned Root Beer.